Thanks to Steve for this. He says:
"Some Heinz Field game finds coming your way...
Was told by wearer that shirt says "Steelers Pittsburgh" in Hebrew. Steelers WORLD!"
Awesome. As we all know, I struggle with foreign languages. So many thanks to Steve for following up with this guy, and thanks also to the guy himself for not letting it get to the point where I sit here and look incompetent.
There's an official Steelers logo really big right in the middle of the shirt, which isn't something you typically see on a generic merch item. But hey, if you're getting away with it, I'm not gonna rat you out. Well, I'll just highlight your shirt on my site...I can't stop the team from finding the vendor and sending a cease and desist.
(thanks to Cotter for the banner pic)